TAILG's First Flagship Store Opens in Indonesia: A Catalyst for Brand Localization
Nov 27, 2024Author: TAILG
Recently, TAILG Group launched its Indonesia Operations Center and opened its first flagship store, setting a standard for market expansion in Indonesia. It will deepen the localization development of the TAILG brand in the country, with Indonesia as a base to radiate across Southeast Asia and create a new pattern of global development in the industry.



Flagship Store Accelerates Expansion in Indonesia

As the largest economy in ASEAN with 270 million people and growing environmental needs, Indonesia's electric vehicle market offers vast potential and excellent opportunities for brands to expand and establish a presence.


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To better adapt to the Indonesian market, TAILG has researched local mobility habits, road conditions, and climate, launching a series of product solutions based on years of technical accumulation and mature product matrix. With the operation of the first flagship store in Indonesia, it will provide strong product guarantees for the first batch of dealer partners.


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Designed with family travel in mind, the GF50 (GALAXY EB) features a low seat height and wide pedals, making it easier to install child seats for safer and more convenient family trips.



The dopamine color scheme of GR50 (GK30S) meets the aesthetic needs of local women, and the compact model is easy to control.



Designed for young individuals seeking individuality, the GR53 (V10) features an electric motorcycle-grade hydraulic shock absorption system and anti-skid, rolling-resistance hot-melt tires, handling Indonesia's complex roads and rainy conditions with ease.



As an accelerator for future localization efforts, the opening of TAILG's Indonesia Operations Center and first flagship store showcases products, sets brand image standards, and provides a platform for deeper brand-market communication.


Radiate and Drive Southeast Asia

As the global pioneer of long-range electric vehicles, TAILG has always adhered to the strategic concept of Brand Expansion Overseas, actively promoted localized operations in overseas markets, and explored new paradigms for brand globalization.



Since 2024, TAILG has successively built a smart manufacturing base in Vietnam, launched its new product S96MAX at the EICMA exhibition, a global two-wheeler benchmark, and represented the industry at COP29, fully demonstrating the brand's strong strength and far-reaching influence on the international stage.



Since 2023, based on the strategic goal of Create Another TAILG Abroad, the Overseas Business Department has promoted the preliminary preparations for the Indonesian market by actively establishing a local team in Indonesia, establishing local production, product innovation, and comprehensive services.



The full opening of the Indonesia Operations Center is an important step for Tailing to transform from "going out" to "going in". It will be able to better assist in market feedback, product optimization, service enhancement, etc., and provide close support and cooperation for local partners.



At the opening ceremony of the first flagship store, TAILG also signed cooperation agreements with its first batch of strategic partners, and will open brand stores in various places to provide Indonesian people with new energy solutions for better travel.



In the future, the Indonesia Operations Center will also continue to advance in multiple dimensions such as stores, products, brands, and services based on the first flagship store standard model, injecting new vitality into the two-wheeled electric vehicle market in Southeast Asia.
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